
In today’s digital world, your professional headshot is often the first impression people have of you. Whether you’re a business owner, corporate professional, or entrepreneur, keeping your headshot up to date is essential for maintaining a strong and relevant personal brand. But how often should you refresh your headshot?
Here’s what you need to know.
1. Update Your Headshot Every 1-2 Years
A good rule of thumb is to update your headshot every one to two years. Over time, your appearance naturally changes—whether it’s your hairstyle, facial features, or even your style of dress. A fresh headshot ensures that your online and professional presence accurately represents who you are today.

2. When You Make a Career Change
If you switch industries, get a promotion, or start your own business, it’s time for a new headshot. Your image should align with your current role and the professional brand you’re building. For example, if you transition from a corporate job to a more creative field, your headshot should reflect a shift in style and tone.
3. If Your Appearance Has Significantly Changed
If you’ve had a dramatic change in weight, hair color, or overall appearance, your old headshot may no longer be an accurate representation of you. Keeping your headshot current helps build trust with clients, colleagues, and potential employers, ensuring they recognize you in person.
4. To Stay Relevant in Your Industry
Trends in professional photography, lighting, and editing evolve over time. An outdated headshot can make your profile look behind the times. A modern, well-lit, and high-quality image helps you stay competitive in your field and makes your profile stand out.

5. When Expanding Your Online Presence
Your headshot is used across multiple platforms—LinkedIn, company websites, social media, and speaking engagements. If you’re becoming more active in networking, media appearances, or public speaking, a fresh, high-quality headshot will help establish credibility and make a strong impression.
Updating your headshot regularly is a small investment that makes a big impact. It enhances your personal brand, ensures consistency across your online presence, and helps you put your best face forward in professional settings.
If it’s been a while since your last headshot, now might be the perfect time to book a session with a professional headshot photographer like Suzanne Luttig in Omaha, Nebraska. A fresh, high-quality image can elevate your career and give you the confidence to put yourself out there.